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SWEARING IN BUSINESS: WHAT IT REALLY SAYS ABOUT YOUR BRAND VOICE
Should you swear in your marketing? I surveyed 100 people and the results were contradictory ā here's what the data actually says about swearing, brand voice, and showing up as yourself.
Apr 162 min read


WHY BRAND PHOTOGRAPHY MATTERS (AND WHY WE'RE SO EXCITED TO OFFER IT)
Brand photography creates intentional, on-brand images that help small businesses build trust, improve marketing, and connect with their audience.
Feb 53 min read


THE SIGNATURE EXPERIENCE: BRANDING + WEBSITE DESIGNED TO TRANSFORM YOUR BUSINESS
A full-scope, elevated brand and website experience designed for ambitious women, mompreneurs, and service providers ready for their next-level glow-up.
Dec 10, 20253 min read


WHAT'S INCLUDED IN OUR MINI BRAND EXPERIENCE
If your business is growing and youāre craving branding that finally reflects the level youāre operating at, the Mini Brand Experience is the perfect place to start. Itās designed for business owners who want an elevated, intentional identity without committing to the full Signature Experience.
Dec 10, 20252 min read


AFFORDABLE BRANDING AND WEB DESIGN: WHY PAYMENT PLANS MATTER
Letās have a little heart to heart for a sec because this comes up allll the time in my DMs. āLexi, I want branding. I want a website. I want a visual identity that makes people stop mid-scroll and go⦠wait who is she? But I also have⦠like⦠7 dollars in my checking account.ā
Dec 3, 20252 min read


THE HIDDEN COSTS OF DIY BRANDING (AND WHEN ITāS TIME TO INVEST)
Weāve all been there. Your very first logo? Itās kind of like your high school sweetheart. At the time, youāre proud of itāyou show it...
Sep 26, 20252 min read


BRANDING VS. LOGO: WHY SMALL BUSINESSES NEED MORE THAN JUST A PRETTY DESIGN
Youāve got your Canva logo downloaded, your colors picked, and youāre feeling official. But then⦠clients still donāt āgetā what you do. Your Instagram feels all over the place. Your website looks kinda piecemeal. And youāre wondering: wasnāt the logo supposed to fix this?
Sep 18, 20252 min read





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