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WE DON'T USUALLY LIKE TO PICK FAVORITES bUT...

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lUNEA WEALTH MANAGEMENT
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MYLIU

/MY•LOO/ • VERB

When I was picking a name for my business, I knew I wanted it to reflect my Lithuanian roots—just like my maiden name, Luneckas. As I played around with different ideas, I came across the phrase "As Tave Myliu," which means "I love you" in Lithuanian. It hit me right away. That phrase summed up everything I wanted my business to stand for: genuine care, real connection, and a personal touch. And with that, Myliu Marketing was born.

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7+

YEARS OF DESIGN EXPERIENCE

16+

INDUSTRIES WE'VE DESIGNED FOR

BRANDS AND CLIENTS

30+

ICED CHAI'S & PASSION FOR DESIGN

UNLIMITED

8

Years of design experience

19

Industries we've designed for

42+

Brands &
Clients

UNLIMITED

Iced Mochas & passion for design

SMALL BUT MIGHTY

MEET THE MYLIU CREW

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Lexi Gillian,

Owner & Creative Director

Lexi is the founder and creative director behind Myliu — the bold, strategic heartbeat of the studio. An Enneagram Eight with a cheerleader’s spirit, she leads with honesty, strength, and a whole lot of heart. As a single mom and creative entrepreneur, she knows what it means to build something real while balancing it all. Clients often say they leave every call with Lexi feeling more confident, supported, and excited about where their brand is headed.

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Trystin Luneckas,

Creative Partner

Trystin is the soul behind Myliu — a true Enneagram Nine who brings calm, care, and creativity to everything she does. She’s our brand photographer and the heart of client connection, making every collaboration feel personal and meaningful. As a new mom, she finds so much joy in using her creative gifts as an outlet and pouring that same warmth into every project she’s part of.

A NOTE FROM LEXI

Hey friend!


I’m so glad you stumbled into my little corner of the internet. My hope is that as you read, you feel warmth, encouragement, and a reminder that you’re not alone, no matter where you’re at in life.

So… what’s your purpose? The million dollar question, right?

Mine started taking shape when I launched Myliu in 2020. It was a leap of faith with no formal marketing or business training, just a lot of heart and a feeling that I was meant for more. Imposter syndrome has definitely made a few appearances along the way.

Then in 2023, everything shifted again in the best way possible when I became a mom to the most beautiful little girl. Suddenly, I was juggling two of the most meaningful (and messy) roles in my life: motherhood and entrepreneurship. If you’d told me ten years ago that I’d be a single mom running a thriving business, I probably wouldn’t have believed you.

And honestly, I’m still figuring it out as I go.

This journey has been full of growth, grace, and plenty of lessons learned the hard way. That’s why I love working with down-to-earth creatives who embrace both the fun and the imperfect moments. We don’t have to have it all together to create something beautiful.

My faith, raising a kind little human, and living with purpose are at the heart of everything I do. Supporting my clients, those incredible humans who trust me with their dreams, comes right alongside those values. I love partnering with people who see their business as part of their life, not their whole life.

And if that little voice of doubt ever starts whispering in your ear, remember this: someone less qualified than you is out there doing exactly what you dream of doing.

Being a small business owner is such a gift. We get to create, connect, and grow every single day. So if you ever need a bit of encouragement about business, faith, motherhood, or just life, I’d love to hear from you!

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LET'S COLLAB

HAVE A GOOD FEELING ABOUT THIS?

Think we might be a great fit? Let’s connect for a discovery call! We’d love to hear your ideas and explore how we can bring them to life together. Ready to get started?

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A Down-to-earth design studio •

you ASKED,
WE ANSWERED

  • Definitely getting into the nitty-gritty of color analysis and font pairings. There’s just something so satisfying about watching them come together to create a whole vibe that ties everything together and sets the mood for the entire project

  • My ideal client is someone I’d love to grab coffee with—down-to-earth, genuine, and all about quality over quantity. They might be a female entrepreneur, a small business owner, or someone pouring their heart into a side hustle they’re passionate about. And if they’re a Midwesterner or an iced chai fan, that’s an extra win in my book!

  • Each day has it's highs and lows. Some days I'm fighting for my life and other days I want 10 kids. The hardest in general though has been trying to balance work and being a mom. I'm super grateful that I get to work and be a present mama but definitely still comes with its own set of struggles.

  • I love browsing Pinterest (check out my page here!) and drawing inspiration from everyday things like nature, architecture, fonts, color palettes and more. I also have a ton of design books that I flip through whenever I hit a creative block.

  • Lexi: It's always a coin toss between an Iced Chai or an Iced Mocha. If it's Pumpkin Spiced Latte season though, then we ride at dawn. I am a 100% a basic PSL girlie through and through.

    Trystin: Anything caffeinated. I have a newborn.

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ABOUT THE MYLIU STUDIO

Designing A brand that feel like you — confident, intentional and impossible to ignore

Myliu Marketing started with a simple goal — to help small business owners and creatives show up online with confidence. Based in Iowa City, we design brands and websites that feel like you, connect with your audience and actually move your business forward.

© 2020 - 2025 Myliu Marketing LLC | Based in Iowa City, IA

All Rights Reserved | Privacy Policy | Terms & Conditions

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"Creating Bold, Strategic Brands for Down-to-Earth Creatives."

"Creating Bold, Strategic Brands for Down-to-Earth Creatives."

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