Our primary goal for Women's Health Innovations of Arizona, was to create a new website that not only serves as a functional resource but also embodies a modern and approachable design. This project was driven by the need to make the organization's vital services more accessible and welcoming to women and families seeking support during critical life transitions, such as pregnancy and postpartum periods.

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We focused on ensuring that the site was easy to navigate, with clear, user-friendly pathways to information about maternal mental health, the services offered, and the process for seeking help. The design aesthetic was chosen to reflect the compassionate and inclusive values of WHI Arizona, using soft, calming colors and clean layouts that make visitors feel welcome and at ease. The new website received over 1,300 new visitors within the first month and over 30 new leads.

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Project: Signature Site Development

Timeline: 12 Weeks