What services did Myliu Marketing provide for Midlife Rising?

We designed a bold new logo and a two-page Mini Brand Website to launch Midlife Rising with confidence. The project included a powerful visual identity and streamlined site that balances professionalism with empowerment.

What was the design inspiration for Midlife Rising?

The brand identity reflects Miranda’s fire for advocacy in women’s health. We combined strong typography and a confident color palette to create a look that is bold, empowering, and transformative.

Where is Midlife Rising located?

Midlife Rising is based in Iowa and serves women through corporate wellness workshops, keynotes, and educational programs that address midlife health, hormones, and empowerment.

What makes this project unique?

This project created a bold foundation for Midlife Rising with a logo and two-page website that captures Miranda’s vision to transform how midlife and menopause are discussed in workplaces and beyond.

Midlife Rising

Miranda Zuhlke | Madison, WI

THE SCOPE: MINI BRAND & MINI WEB

THE VIBES: BOLD | EMPOWERING | UNAPOLOGETIC

THE INDUSTRY: HEALTH & WELLNESS

Miranda brings a fierce, passionate perspective to her work at Midlife Rising, blending medical expertise with unapologetic advocacy for women in midlife. She’s not afraid to take on the silence around menopause, hormones, and sexual wellbeing—turning taboo topics into empowering conversations that leave women feeling seen, supported, and ready to rise.

Midlife Rising launched with a bold new logo and a two-page Mini Brand Website designed to set a strong foundation and leave room to grow. Founder Miranda Zuhlke, DMSc, PA-C, came to us with a clear mission — to empower midlife women through education, advocacy, and real conversations about hormone health, menopause, and sexual wellbeing.

Together, we built an identity that mirrors that mission. The design combines strong, modern typography with a confident color palette that feels both authoritative and approachable. Every detail was chosen to reflect Miranda’s expertise and her fire for advocacy while keeping the experience clear and empowering.

The result is a polished, professional online presence that educates, inspires, and sparks important conversations — perfectly setting the stage for Midlife Rising’s continued growth and impact.

VISIT HER SITE

Midlife is Not the End | Sex. Hot Flashes. Fatigue. | Midlife Rising | Bringing Back the Fire |

Two-page website design for women’s health education and empowerment

[My brand is] absolutely amazing. Everything I dreamt it would be. I am so thrilled and it's truly beautiful. I cried when I first saw it. Captivating and authentic. Perfect.

- MIRANDA ZUHLKE

"Creating Bold, Strategic Brands for Down-to-Earth Creatives."

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"Creating Bold, Strategic Brands for Down-to-Earth Creatives."

Myliu Marketing branding project for women’s health advocate Miranda Zuhlke

Want a killer website, from a badass woman who truly listens to your vision? See my girl, Lexi. Seriously, everyone comments on my website. It's exactly what I wanted it to be. Real women, real stories, genuine and apologetic. I owe you all of it! XO

- MIRANDA ZUHLKE

BRANDING + WEB DESIGN FOR THE BOLD FEMALE CREATIVE | A DOWN-TO-EARTH DIGITAL MARKETING STUDIO |

Midlife Rising

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"Creating Bold, Strategic Brands for Down-to-Earth Creatives."